So your company’s content marketing has a strong foundation: You’ve got a blog, an email newsletter, and you’re regularly posting on social media. That is awesome — but your work... Read More →
Americas Leader of Application Sales Adam Plummer has been with RelationEdge since our early days, when he came on board as a regional co-founder by starting the Chicago office. He... Read More →
Many B2B companies know they need marketing automation to stay relevant and reduce the workload for their teams. What they don’t always know is which tools they need and how... Read More →
There’s no question that implementing new technologies in your business can help you work better, but it isn't a magic solution to problems. Take sales and marketing objectives, for instance.... Read More →
As your company grows, your sales process becomes more complex. You might have noticed that your sales team has slowed down as your salespeople struggle to generate proposals and close... Read More →
The idea of automating your marketing processes is appealing for obvious reasons – a good marketing automation program can free up time and energy without sacrificing any good leads. You... Read More →
Marketing and sales teams both work with the same goal in mind: to convert leads to customers. The problem is, they can feel at odds with one another when they... Read More →
We all know that content marketing is here to stay. Customers have become increasingly more savvy and with it comes the need for an authentic experience with a brand. Storytelling... Read More →
Did you know that Salesforce can actually help you drive sales? Many times sales teams are only using Salesforce as a glorified Rolodex when they could be leveraging so much more.... Read More →
Sales results are always top of mind for any business. Sales expectations for companies are usually lofty and without the right sales talent and leadership these goals are hard to... Read More →